Sunday, April 22, 2018
Monday, December 15, 2008
The Top 5 Secrets of an Article Marketing Superstar
By now youve probably heard about article marketing. If not, then read my article, Stop Working For Google And Start Making Google Work For You. There you will find a succinct introduction to the topic. Article marketing is, by far, the best way to get free traffic to your website. But there are tricks to making it work even better. Here are the top 5 secrets to making yourself an Article Marketing Superstar: 1. Grab Your Readers Attention with Catchy Headlines As good advertisers and journalists know, the best way to get your article read is to create a catchy headline. An easy way to do this is to put yourself in the reader’s shoes. If the headline motivates you to read on, then it is probably worthy.2. Repeat Your... Repeat Your... Repeat Your Keywords Ignore what your English teacher told you. Good article marketing repeats important keywords frequently. The more you repeat your keywords, the more search engines will target your site for those specific keywords. (Just look at how many times I used the word keywords in this paragraph - 5 times in 5 sentences.) 3. Content Quantity is King Write multiple articles and post them frequently. Some say writing multiple articles per day is helpful. Other say to space it out and post a few articles per week. Regardless, the more articles you post, the more links you get. The more links you get, the higher your page gets ranked and the more traffic you get. 4. Article Submission Site Quality is Key Post your articles to article submission sites that are ranked high in Google. Google ranks sites using something called PageRank (PR for short). PR ranges from 1 to 10 with 1 being less important than 10. Try to post your articles to high PR sites. By doing this, your pages PR will be higher because of the high quality links to your site. You can install the Google toolbar in your browser to check PRs. 5. Make Sure Your Links Dont Stink Make sure that the links in your articles resource box are active. Each article submission site has its own protocol for making your links active and some sites dont even make your links active. Most sites require that you include the full URL to your site including the http:// part. I would recommend always including the http:// in your URLs, but read the sites instructions carefully and check your article after it has been posted. It goes without saying that regardless of the techniques that you use, one of the best secrets of article marketing is to write informative articles. You may not be a very good writer, but that doesnt matter. The most important thing is that you give readers information. The more information the better. Pack your articles full of interesting tidbits and data. If you just post fluff, your articles may not even get approved. So I hope these techniques help, and Ill see you at the top when you become an ARTICLE MARKETING SUPERSTAR. Scott Fromherz owns and operates multiple websites. Submit articles for free at his article submission site, Article Advocate ( http://www.ArticleAdvocate.com ). Article Source: http://www.easyezinearticles.com
Stop Working for Google and Start Making Google Work for You
ID: 441
Category: Internet Business - Traffic Building
Author:Scott Fromherz
Article:
You need traffic, and Google can give you traffic. There are two ways that Google can send traffic to your site: an expensive way and a free way. Im going to show you how to make Google give you traffic for free. You dont want just any traffic, you want TARGETED traffic. For those not familiar with the terminology, targeted traffic refers to clicks to your website from people who are actually interested in the topic of your site. Your marketing will be much more effective if your clicks are targeted. Here is an example of targeted marketing. Imagine a salesman who is trying to sell dental chairs. He puts together a flyer describing the great benefits of his particular brand of chair, and he decides to give the flyers to people. Which group of people do you think will respond better to his flyer - a group women at a scrapbooking convention, or a group of dentists at an American Dental Association meeting? Its a no brainer But better yet, what if he went to a seminar called, How To Start Your First Dental Practice From Scratch. These guys are already in the mindset to buy dental chairs. That’s targeted traffic. When I started my first online business, I went straight to Google Adwords. This is one of the fastest ways to get targeted traffic. Basically, you pay Google to have your ad appear on the right side of the browser. You do this by bidding on keywords. When someone types your keywords into Google, the ad appears. Just go to Google and type anything into the search box. If you look on the right side of the screen, you will see little three-line ads. You probably didnt even know these were ads. Not only are they ads, but people are paying every time you click on those ads. This is the perfect kind of targeted traffic because people are actually searching for your topic. So when I started my first Adwords campaign, slowly but surely I developed a targeted marketing campaign that was sending 40 to 50 visitors to my site. These people were ready to buy what I was selling. And they did; but at what a price I was spending $80 per day in advertising. Way too much I was only making about $100 in sales per day, so after subtracting advertising costs, my net income was only $20 per day. If I could only get traffic without paying for it, my yearly income would increase from $7,300.00 per year ($20/day x 365 days) to $36,500 per year ($100/day x 365 days). You’re probably wondering how you get free targeted traffic - Im going to tell you in the next few paragraphs. When I realized how much I was spending on advertising, I started to research methods of getting free targeted traffic; often referred to as search engine optimization (SEO) techniques. If your site appears on the first page of results for a Google search, then you get free traffic. Not only that, it is targeted traffic because someone has just typed in the phrase or keyword related to your site. So how do you get on the first page? In order to understand this, you need to know a little about how Google ranks their pages. It all comes down to one principle: Google wants to provide high quality search results, so they want to rank relevant links higher than irrelevant links. One of their methods of determining relevancy is to count how many other websites are linked to your site. These are called back links. The assumption is that, the more links to your site, the more relevant your site must be. Armed with this knowledge, I went out and bought some links. You may not know this, but there are actually companies that will allow you to buy a link on their web pages. I bought one link for $20 per month, another for $75 per month. It was much cheaper than Adwords, but it didnt get me ranked any higher, and it didnt get me much extra traffic. Two links was just not enough links to rank me higher on Google. What I needed was a way to get LOTS of back links. Then I heard about an intriguing idea: article marketing. Article marketing is simple. You write an article, you put a link to your website at the bottom of the article (in the author information area). Then you post your article to an article site. Thats it. For every article that you post, you get a link to your site. And not only that, its a targeted link because the content of your article will be related to the content of your website. It is best to post to as many article sites as you can. Every time Google sees a new targeted link to your site, it will rank you a little higher. There are literally hundreds of article sites and they are all looking for fresh content. Post your article to as many as you can find. Presto Now you have tons of back links. That is article marketing. Its that simple. And its free. At first, I manually posted to about seven article sites. This was fairly time consuming. I immediately notice a few extra hits to my site. But in order for article marketing to be cost effective to me, I needed a way to post to hundreds of article sites quickly and easily. Then I heard about article submission software. Basically, this software has a list of article sites in it and it guides you through the process of mass posting your article to multiple sites. So I posted the article to about 200 sites. Bam Now my site is ranked #2 for a certain keyword combination. This is effective search engine optimization. This is article marketing. Thats it. Now you know how to make Google work for you. You no longer have to work for Google by paying for Adwords. Plus you can contribute a helpful article to the internet and make tons of money doing it. Put article marketing to work for you today. Write an article, post it, make a link, and make more money
Scott Fromherz owns and operates multiple websites. You can submit your articles at his article submission site at http://www.ArticleAdvocate.com Article Source: http://www.easyezinearticles.com
Category: Internet Business - Traffic Building
Author:Scott Fromherz
Article:
You need traffic, and Google can give you traffic. There are two ways that Google can send traffic to your site: an expensive way and a free way. Im going to show you how to make Google give you traffic for free. You dont want just any traffic, you want TARGETED traffic. For those not familiar with the terminology, targeted traffic refers to clicks to your website from people who are actually interested in the topic of your site. Your marketing will be much more effective if your clicks are targeted. Here is an example of targeted marketing. Imagine a salesman who is trying to sell dental chairs. He puts together a flyer describing the great benefits of his particular brand of chair, and he decides to give the flyers to people. Which group of people do you think will respond better to his flyer - a group women at a scrapbooking convention, or a group of dentists at an American Dental Association meeting? Its a no brainer But better yet, what if he went to a seminar called, How To Start Your First Dental Practice From Scratch. These guys are already in the mindset to buy dental chairs. That’s targeted traffic. When I started my first online business, I went straight to Google Adwords. This is one of the fastest ways to get targeted traffic. Basically, you pay Google to have your ad appear on the right side of the browser. You do this by bidding on keywords. When someone types your keywords into Google, the ad appears. Just go to Google and type anything into the search box. If you look on the right side of the screen, you will see little three-line ads. You probably didnt even know these were ads. Not only are they ads, but people are paying every time you click on those ads. This is the perfect kind of targeted traffic because people are actually searching for your topic. So when I started my first Adwords campaign, slowly but surely I developed a targeted marketing campaign that was sending 40 to 50 visitors to my site. These people were ready to buy what I was selling. And they did; but at what a price I was spending $80 per day in advertising. Way too much I was only making about $100 in sales per day, so after subtracting advertising costs, my net income was only $20 per day. If I could only get traffic without paying for it, my yearly income would increase from $7,300.00 per year ($20/day x 365 days) to $36,500 per year ($100/day x 365 days). You’re probably wondering how you get free targeted traffic - Im going to tell you in the next few paragraphs. When I realized how much I was spending on advertising, I started to research methods of getting free targeted traffic; often referred to as search engine optimization (SEO) techniques. If your site appears on the first page of results for a Google search, then you get free traffic. Not only that, it is targeted traffic because someone has just typed in the phrase or keyword related to your site. So how do you get on the first page? In order to understand this, you need to know a little about how Google ranks their pages. It all comes down to one principle: Google wants to provide high quality search results, so they want to rank relevant links higher than irrelevant links. One of their methods of determining relevancy is to count how many other websites are linked to your site. These are called back links. The assumption is that, the more links to your site, the more relevant your site must be. Armed with this knowledge, I went out and bought some links. You may not know this, but there are actually companies that will allow you to buy a link on their web pages. I bought one link for $20 per month, another for $75 per month. It was much cheaper than Adwords, but it didnt get me ranked any higher, and it didnt get me much extra traffic. Two links was just not enough links to rank me higher on Google. What I needed was a way to get LOTS of back links. Then I heard about an intriguing idea: article marketing. Article marketing is simple. You write an article, you put a link to your website at the bottom of the article (in the author information area). Then you post your article to an article site. Thats it. For every article that you post, you get a link to your site. And not only that, its a targeted link because the content of your article will be related to the content of your website. It is best to post to as many article sites as you can. Every time Google sees a new targeted link to your site, it will rank you a little higher. There are literally hundreds of article sites and they are all looking for fresh content. Post your article to as many as you can find. Presto Now you have tons of back links. That is article marketing. Its that simple. And its free. At first, I manually posted to about seven article sites. This was fairly time consuming. I immediately notice a few extra hits to my site. But in order for article marketing to be cost effective to me, I needed a way to post to hundreds of article sites quickly and easily. Then I heard about article submission software. Basically, this software has a list of article sites in it and it guides you through the process of mass posting your article to multiple sites. So I posted the article to about 200 sites. Bam Now my site is ranked #2 for a certain keyword combination. This is effective search engine optimization. This is article marketing. Thats it. Now you know how to make Google work for you. You no longer have to work for Google by paying for Adwords. Plus you can contribute a helpful article to the internet and make tons of money doing it. Put article marketing to work for you today. Write an article, post it, make a link, and make more money
Scott Fromherz owns and operates multiple websites. You can submit your articles at his article submission site at http://www.ArticleAdvocate.com Article Source: http://www.easyezinearticles.com
Ten Ways To Entice People To Visit Your Website
ID: 44
Category: Internet Business - Website Promotion
Author: Support
Article:
Ten Ways To Entice People To Visit Your Website:
1. Permit people to subscribe to your e-zine free of charge. Since e-zines are common offerings, its critical that you include an additional benefit with the complimentary subscription. You could provide a free gift or publicity for those who subscribe.
2. Provide your visitors with free content. Your content will be more attractive to your visitors if its up-to-date or original. You could also offer people the option to reprint the content in their e-zine or web site.
3. Present an online information bank. You could fill the information bank with online books, publications, and sites. If people consider your information bank to be your directory to be a priceless tool they will drop in on the website again and again.
4. Give your visitors a free ebook. You could also include your own ad in the ebook and allow other people to give it away. If you dont want to take the time to write one, you could ask other writers permission to use their articles.
5. Offer online lessons and educational events. They could be presented in a virtual setting. The thought of receiving up-to-date information will certainly lure people to your website. People will consider you specialist on the subject matter.
6. Give visitors a free entry into your contest or sweepstakes. The prizes should be something of interest or value to your visitors. Most people who enter will continually revisit your web site to get the results.
7. Provide visitors the opportunity to obtain software programs for free. It could be complimentary software or software available on a trial basis. You cold even convert an area of your website into a free software index. If you are the owner of the software, add your advertisement and permit other people to pass it on for free.
8. Offer free online services or utilities from your web site. They could be search engine submitting, copy writing proofreading etc. The service or utility should be helpful to your target audience.
9. Provide complimentary consultation for those who visit your website. You could make your services available through e-mail or the telephone. Visitors to your website will view this as priceless because consultation charges can be costly.
10. Offer visitors to your website a complimentary membership to your online organization. Belonging to something is important to people. You could also provide items such as an online publication, free of charge to the members of your online organization.
Scott F. Geld serves as the V.P of Marketing for a href= http://www.MarketingBlaster.com Marketing Blaster /a . Feel free to contact him with any feedback or questions about this article: http://www.MarketingBlaster.com/contact.html Article Source: http://www.easyezinearticles.com
Category: Internet Business - Website Promotion
Author: Support
Article:
Ten Ways To Entice People To Visit Your Website:
1. Permit people to subscribe to your e-zine free of charge. Since e-zines are common offerings, its critical that you include an additional benefit with the complimentary subscription. You could provide a free gift or publicity for those who subscribe.
2. Provide your visitors with free content. Your content will be more attractive to your visitors if its up-to-date or original. You could also offer people the option to reprint the content in their e-zine or web site.
3. Present an online information bank. You could fill the information bank with online books, publications, and sites. If people consider your information bank to be your directory to be a priceless tool they will drop in on the website again and again.
4. Give your visitors a free ebook. You could also include your own ad in the ebook and allow other people to give it away. If you dont want to take the time to write one, you could ask other writers permission to use their articles.
5. Offer online lessons and educational events. They could be presented in a virtual setting. The thought of receiving up-to-date information will certainly lure people to your website. People will consider you specialist on the subject matter.
6. Give visitors a free entry into your contest or sweepstakes. The prizes should be something of interest or value to your visitors. Most people who enter will continually revisit your web site to get the results.
7. Provide visitors the opportunity to obtain software programs for free. It could be complimentary software or software available on a trial basis. You cold even convert an area of your website into a free software index. If you are the owner of the software, add your advertisement and permit other people to pass it on for free.
8. Offer free online services or utilities from your web site. They could be search engine submitting, copy writing proofreading etc. The service or utility should be helpful to your target audience.
9. Provide complimentary consultation for those who visit your website. You could make your services available through e-mail or the telephone. Visitors to your website will view this as priceless because consultation charges can be costly.
10. Offer visitors to your website a complimentary membership to your online organization. Belonging to something is important to people. You could also provide items such as an online publication, free of charge to the members of your online organization.
Scott F. Geld serves as the V.P of Marketing for a href= http://www.MarketingBlaster.com Marketing Blaster /a . Feel free to contact him with any feedback or questions about this article: http://www.MarketingBlaster.com/contact.html Article Source: http://www.easyezinearticles.com
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